Free Training for Filmmakers

From Unknown to Unmissable: The Independent Filmmaker’s Guide to Earning Media Attention

Get the clarity and confidence you need to promote your film and get it noticed — without needing a big budget or industry connections.

Get the Free Webinar

Your film deserves attention. You just need to know how to earn it.

What You’ll Learn:

How Publicity (Actually) Works
Demystify the media world and finally understand how the publicity ecosystem functions — so you can stop guessing and start getting results.

Press-Ready Materials
From synopsis and stills to press notes and bios, learn what journalists expect to see and how to prepare materials that feel polished and professional — even without a publicist.

Pitch with Purpose
Walk away knowing how to identify the right outlets for your film, research the right contacts, and send thoughtful, targeted emails that get noticed — and get answered.

This Free Training is for you if...

You’re a first-time filmmaker or dedicated indie workhorse and you’re ready to earn your film the attention it deserves.

You’re working with a distributor to release your film and hope to support their efforts with your own publicity campaign.

You're a director or producer tired of winging it and ready to take a smart, strategic approach to audience-building.

You’re eager to level-up your literacy in independent film publicity and finally understand what it all means.

Get the Free Webinar

Because your film deserves to be seen, and you deserve a shot at the spotlight.

Hi, I'm Lisa.

Over the last 20 years, I’ve worked with hundreds of filmmakers and distributors to help films find their audience — whether that’s at a major festival, in a crowded theatrical market, or online where anyone can watch, share, and connect.

I’ve promoted films with major distributors and micro-budget documentaries with no team and all dream. 

I created Publicity Essentials for Independent Films because too many filmmakers are left in the dark when it comes to promoting their work — and no one should have to guess their way through such an important part of their film’s journey.

This training is your first step toward changing that.

Your film deserves attention.

You just need to know how to earn it.

We’ve supported dozens of films — from microbudget indies to major award-winners — and we know what actually moves the needle when it comes to visibility and media attention.

This free training will show you how to take control of your film’s promotion with clear, actionable steps. You’ll learn the exact strategies I’ve used to help filmmakers land coverage in outlets like The New York Times, build momentum for festival premieres, and generate reviews that boost a film’s profile.

And you’ll get a special invite into our full program, Publicity Essentials for Independent Films, if you’re ready to go even deeper.

Get the Free Webinar 

Don't miss out. Don't miss your film's big break. Discover how to harness the power of the media today.